September 30, 2011

Detroit Fall Beer Festival Celebrates City’s Rich Brewing History
Saturday, Oct 22 at Eastern Market

(LANSING, Mich) – The Motor City has a long-standing brewing history, and in recent years it
has been revitalized thanks to a growing interest in the craft beer movement – including the
3rd Annual Detroit Fall Beer Festival. As one of four annual events sponsored by the Michigan
Brewers Guild, this fall event – held on Saturday, October 22 at Eastern Market – is being held
in conjunction with media partner, metrotimes. Some 50 Michigan craft breweries will offer
samples of more than 200 different beers throughout the afternoon.

Eastern Market is one of the nation’s oldest farm markets and the area is rife with brewing
history. In its heyday, there were more than 40 breweries in the Detroit area and malt silos
still stand as a testament to the rich brewing history – making it the perfect backdrop for the
Detroit Fall Beer Festival.

This year’s entertainment line-up includes The Beggars, a Ferndale alternative rock band,
DMZ – an alternative rock band from Detroit and Doop & The Inside Outlaws, a Detroit-based
alternative country band. DJ Dante LaSalle will be spinnin’ the hits as well.

Admission to the Detroit Fall Beer Festival is $35 in advance or $40 at the gate (if tickets are available; last year, the event sold out days
beforehand) and includes 15 drink tokens (each good for one 3-ounce beer sample).

The festival runs from 1-6pm, with Guild Enthusiast Members being admitted at Noon. Enthusiast Membership is just $35 per year and
includes one-hour early admission to all four Guild-sponsored festivals, first-pint discounts at participating Guild member breweries,
special brewery tours and a membership t-shirt.

Enthusiast memberships and tickets to the Detroit Fall Beer Festival can be purchased online at www.michiganbrewersguild.org.  A list of
participating breweries, as well as retail outlets selling festival tickets, will be posted at
www.mbgmash.org .

The Detroit Fall Beer Festival is held outside, rain or shine. Festival attendees must be 21 to enter and ID MUST BE SHOWN (no
exceptions).

Throughout the week leading up to the Detroit Fall Beer festival, craft beer lovers can enjoy a variety of activities during the 3rd Annual
Detroit Beer Week. A detailed list of events will be posted online at www.facebook.com/detroitbeerweek.

Michigan’s thriving brewing industry contributes over $24 million in wages with a total economic contribution of more than $133
million. In terms of overall number breweries, microbreweries and brewpubs, Michigan ranks #5 in the nation – thus supporting its
claim as “The Great Beer State.”

The Michigan Brewers Guild exists to unify the Michigan brewing community; to increase sales of Michigan-brewed beer through
promotions, marketing, public awareness and consumer education; and to monitor and assure a healthy beer industry within the state.
For more information, including a list of Michigan microbreweries, log on to
www.michiganbrewersguild.org.

Source: Michigan Brewers Guild press release
MidwestMicroBrews

MidwestMicroBrews, 118 S. Washington Street #402B, Green Bay, Wisconsin 54301
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Michigan Brewers Guild